Recently Spark Infosys launched its Social Bookmarking Website. Here you can Book mark your favorite web links and Share with your Friends.

What is Social Bookmarking?

Have you ever e-mailed a friend or family member and sent them a link to a website you thought they might find interesting? If so, you have participated in social bookmarking.

What is social bookmarking? It is tagging a website and saving it for later. Instead of saving them to your web browser, you are saving them to the web. And, because your bookmarks are online, you can easily share them with friends.

What Can Social Bookmarking Do For Me?

Not only can you save your favorite websites and send them to your friends, but you can also look at what other people have found interesting enough to tag. Most social bookmarking sites allow you to browse through the items based on most popular, recently added, or belonging to a certain category like shopping, technology, politics, blogging, news, sports, etc.

You can even search through what people have bookmarked by typing in what you are looking for in the search tool. In fact, social bookmarking sites are being used as intelligent search engines.

How Can I Benefit From Social Bookmarking?:

Social bookmarking and social news allow you to specifically target what you want to see. Instead of going into a search engine, typing something in, and then searching for that needle in a haystack, you can quickly narrow down the items to what you are looking for.

Because many social bookmarking sites display recently added lists and popular links, you can both stay current and see relevant information. For example, let's say you are interested in learning more about social shopping. You might search for social shopping on one of these sites and come up with two articles: one with a hundred votes and one with two votes.

It's pretty easy to tell that the article with a hundred votes might be your best choice. And this is a lot easier than putting "social shopping" into a search engine and seeing page after page after page of links that may or may not be useful.

So, what started out as a way to send bookmarks to friends has really grown into social search engines? You no longer need to page through thousands of results to find a needle in a haystack. Now, you can simply go to a social bookmarking site, choose the category or tag that matches your interest, and find the most popular websites.

Access Solar Limited established in the year 2005. Access Solar is the brain child of Technocrats committed to take on challenges in reducing CO2 emissions, a Green House Effect by banking on Solar Photo Voltaic (PV) Technologies. Access Solar has a team of dedicated professionals with over 20 years of expertise in the solar field

Access Solar provided the products with cutting edge technology and of the highest quality. Access Solar is manufacturing the product range from 3wp to 300wp with annual capacity of 18MW and having expansion plan up-to 100MW

National and International Standards: 

The Company having registered with MNRE, DGS&D and ISO 9001-2008 Certified Company. Our SPV Modules are type approved by RDSO (Indian Railways) and also conforms to International Standards IEC 61215 Ed.2,IEC 61730 Safety class-II UL 1703 & 4703

Advantage of Access Solar Limited and SPV Module: 

·        High quality products made of key materials sourced from the worlds

          Renowned manufacturers of Europe and USA

·        Products manufactured under very effective QMS and proven record of

         Consistently maintain QA and QC up-to-date

·        Ready stocks to reduce time to deliver

·        Company focuses and believes in Customer centric service

·        Highly professional and dedicated Team

·        Well equipped Testing Facilities

Mission:

The Mission is to provide world class quality products with lowest production cost and with latest technology available. Primary mission is to propagate the use of solar energy to create a pollution free world and help the cause of reducing Global warming.

Strategy:

Investing in Solar Technology which has a bright future.

Unit Location:

ACCESS SOLAR LIMITED

S-5, Phase II, T.I.E, Balanagar

Hyderabad - 500 037, Andhra Pradesh, India.

+91 - 40 – 23076010, +91 - 40 – 23076271.

info@accesssolar.net, Info@accesssolar.co.in, sales@accesssolar.net

www.accesssolar.co.in  www.accesssolar.net

Published By,

SEO Experts

Spark Infosys

<http://www.sparkinfosys.com> www.SparkInfosys.com

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<http://www.linkedin.com/company/sparkinfosys>

Agenda

•          What is a Search Engine?

•           Examples of popular Search Engines

•           Search Engines statistics

•           Why is Search Engine marketing important?

•           What is a SEO Algorithm?

•           Steps to developing a good SEO strategy

•           Ranking factors

•           Basic tips for optimization

What is a Search Engine?

•          Definition:  An internet-based tool that searches an index of documents for a particular term, phrase or text specified by the user.  Commonly used to refer to large web-based search engines that search through billions of pages on the internet.

•          Different than a Directory

•          Common Characteristics:

•          Spider, Indexer, Database, Algorithm

•          Find matching documents and display them according to relevance

•          Frequent updates to documents searched and ranking algorithm

•          Strive to produce “better”, more relevant results than competitors

Examples popular Search Engines

Google

Yahoo

Bing (MSN)

Aol

Ask

Alltheweb

AltaVista

How Do Search Engines Work?

•          Spider “crawls” the web to find new documents (web pages, other documents) typically by following hyperlinks from websites already in their database

•          Search engines indexes the content (text, code) in these documents by adding it to their databases and then periodically updates this content

•          Search engines search their own databases when a user enters in a search to find related documents (not searching web pages in real-time)

•          Search engines rank the resulting documents using an algorithm (mathematical formula) by assigning various weights and ranking factors

Why is Search Engine marketing important?

•          85% of all traffic on the internet is referred to by search engines

•          90% of all users don’t look past the first 30 results (most only view top 10)

•          Search engine traffic is low and websites aren’t indexed because they are generally poorly optimized

•          Cost-effective advertising

•          Clear and measurable ROI

•          Operates under this assumption:

More (relevant) traffic + Good Conversions Rate = More Sales/Leads

What is Search Engine Optimization?

•          SEO = Search Engine Optimization

–        Refers to the process of “optimizing” both the on-page and off-page ranking factors in order to achieve high search engine rankings for targeted search terms.

–        Refers to the “industry” that has been created regarding using keyword searching a a means of increasing relevant traffic to a website

What is a SEO Algorithm?

•          Top Secret!  Only select employees of a search engines company know for certain

•          Reverse engineering, research and experiments gives SEOs (search engine optimization professionals) a “pretty good” idea of the major factors and approximate weight assignments

•          The SEO algorithm is constantly changed, tweaked & updated

•          Websites and documents being searched are also constantly changing

•          Varies by Search Engine – some give more weight to on-page factors, some to link popularity

Steps to developing a good SEO strategy:

•          Research desirable keywords and search phrases
(WordTracker, Overture, Google AdWords)

•          Identify search phrases to target (should be relevant to business/market, obtainable and profitable)

•          “Clean” and optimize a website’s HTML code for appropriate keyword density, title tag optimization, internal linking structure, headings and subheadings, etc.

•          Help in writing copy to appeal to both search engines and actual website visitors

•          Study competitors (competing websites) and search engines

•          Implement a quality link building campaign

•          Add Quality content

•          Constant monitoring of rankings for targeted search terms

On-Page Factors 

Off-page Factors 

Social Media Optimization (SMO)

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Affordable SEO Company Hyderabad

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Affordable SEO | SEO Marketing